When curating a running retreat, Aire Libre focuses on finding a running location that will allow their clientele to experience culture outside the typical tourist destination. They scout their locations thoroughly, visiting six months to a year out, connecting with locals and letting them know what their intentions are.
“We make sure the people and places we’re going to go through are excited to work with us,” notes Diaz. “It really becomes an amazing exchange of experiences and thoughts. The locals are not only willing to have people over, but the same locals take a lot from the people who come.”
They’ve seen potential in this type of responsible tourism to have both an economic and social impact on regions that might be forgotten, outside of the conventional tourist places.
Running to connect with place seems like a novel and somewhat trendy idea. With the rising popularity of trail running, adventure travel, and randonnée-style cycling—exploration through silent sport is having its moment. Yet like many things we like to claim as our own, running to connect with land and people is as ancient as running. It’s through this lens that Aire Libre looks at their offering. It’s an ancient practice of exploring internal and external landscapes, and should be enjoyed as such…